The popularity of Overwatch 2 on Twitch is surging.
After a previous record of 500k views was established yesterday, Overwatch 2’s beta reached a new high of 1 million spectators this afternoon. Overtaking its own records isn’t exactly a shock. Despite having a loyal following despite a lack of new content for over a year, Overwatch has failed to make a splash in the gaming industry. The fact that you may get entry to the Overwatch 2 beta by viewing enough streams by selected broadcasters is even more critical to the lightning-fast pace.
Blizzard is trying to get as many people interested in Valorant as possible since other huge fish in the water, like Overwatch, have moved in to fill the void. It has a chance to create a temporary captive audience to offer a second (or first) look to the Overwatch 2 beta by watching broadcasts.
At the moment, former Overwatch players A Seagull and xQc both have over 100k viewers apiece and are participating in the campaign. As it grows, more and more large variety streamers will join in, and their viewers will be dragged along for the journey.
There is still time for Overwatch 2 to shatter its own records in the test, which ends on May 17. After the beta access programme finishes, how much of a drop-off will there be in viewership?
Even while it’s impossible to foresee such large numbers continuing indefinitely, they won’t go away either. Streamers will keep playing as long as interest in the game is high, and viewers will notice.
My money is on Overwatch 2, but time will tell whether that’s the case.