The Netflix revolution might be reversed to keep you paying for it
Netflix, perhaps the greatest and most popular streaming service, is going through a rough patch right now. To refresh your memory, Netflix just released its first quarterly earnings report in more than a decade that showed a nett loss of customers on a worldwide basis.
Even though Netflix’s reported remedies (ad-supported Netflix and crackdowns on account sharing) have already gone public, I have a solution for this problem. While Netflix has not yet implemented either, with the former just an option and the latter only under restricted testing in three Latin American areas, it isn’t impossible to see one (if not both) of those two eventualities taking place this year.
Ad-supported plans like HBO, Peacock, Paramount Plus, and Hulu all offer price-conscious consumers a more-palatable choice. In order to “monetize” account-sharers, Netflix is only allowing users to add new homes, which violates its terms of service. However, this seems to be the beginning of harsher limits.
Why? Over a third of households (100 million’sharers’ vs 220 million ‘payers’) believe Netflix isn’t paying for their subscriptions, according to Netflix’s estimates. However, Netflix doesn’t care how the monthly subscription fee is divided. As a result, Netflix may have had to cancel a Will Smith movie, which I’m glad has been cancelled, as well as the Bone TV programme, which I was looking forwards to.
So, what am I supposed to do? It’s true that my plan is hazardous and might enrage and offend supporters as much as crackdowns. If I were Reed Hastings, I’d revert to the traditional system of releasing television series.
the game was forever transformed by Netflix—but only in the short term.
‘Binge viewing,’ according to the Macmillan Dictionary Blog, became popular in 2012, thanks in part to Netflix, according to the Macmillan Dictionary Blog. Five years after launching an online component to its already famous DVD rental business, Netflix became associated with streaming in 2012.
While Breaking Bad was still on AMC, officials at Netflix recognised a good correlation between Netflix season releases and the premieres of succeeding seasons on AMC. In order to keep up with Walter White and Jesse Pinkman’s meth-making escapades, people were consuming whole seasons of the show at once.
The Mandalorian premiered with only one episode, but it was so excellent that fans couldn’t wait to see what happened next.
Hemlock Grove, a spooky series, was the first of Netflix’s original programmes to debut in 2013. As a result, we could all binge-watch these series at once. Considering that weekly episodic TV episodes were still the norm, this was a huge middle finger to the established quo.
Some of the newer streaming services mimicked Netflix’s model as they grew in popularity. Enough so that Disney Plus breaking from this norm was nearly retro-chic.
If you were hoping for a show that would break Netflix’s tradition with a Star Wars spinoff, The Mandalorian, you were disappointed. One episode of The Mandalorian premiered, and it was so excellent that fans had to return the next week to see the unveiling of Baby Yoda. So the industry started to return to its previous course.
Subsequent services, such as HBO Max, Paramount Plus, and Apple TV Plus, released episodes one week at a time, typically with numerous episodes at the beginning to help create narrative. HBO Max, for example. Some of HBO Max’s most popular series, such as Euphoria, are still being published regularly.
How long ago was that? Netflix is paying attention.
It’s not so absurd that Netflix is experimenting with release dates.
While many people identify Netflix with full-season dumps, the streaming service does not release all of its episodes and series at once. There are three of Netflix’s most popular reality TV dating programmes, The Circle, Too Hot to Handle and Love Is Blind, which premiere in batches.
This technique will be used by Netflix on two of its most popular series starting in 2022. The first seven episodes of Ozark season 4 premiered on January 21, while the last seven will premiere on April 29. Netflix stated (in February) that Stranger Things season 4 would be divided into two “volumes,” thus it seems like a success. Volume 1 will be released on May 27 and Volume 2 will be released on July 1 – a significantly shorter wait.
In light of all of this, it’s clear that Netflix wants you to put up with a little delay. The obvious conclusion is that Netflix should release new episodes of Stranger Things season 5 every week. Stopping individuals from cancelling after the first half of the season might keep them committed.
It’s possible that it will have the exact opposite impact. In order to avoid spoilers, fans who are aware of the show’s end-of-season broadcast dates should attempt to wait until the last episode airs. If you’re on Twitter, this is really important for you to know.
To keep the binge going, Netflix has a good reason.
When it comes to streaming services, Netflix is in an unusual place right now. Customers aren’t happy about Netflix’s recent price rises (which come at a bad time as inflation takes a toll on everyone’s finances), but they’re also concerned about the company’s plans to crack down on account sharing. We’re willing to wager that Netflix stockholders will be the only ones ecstatic if this occurs.
We don’t think anybody will be upset by Netflix’s decision to provide an ad-supported option, but it’s possible that some individuals may not like it.
Only time will tell, but it seems that the masterminds behind binge viewing have something to gain by upending the status quo quo. Especially if everyone else is.