Customers of Apple TV+ may soon be able to watch NFL games.
According to reports, Apple and Amazon are both interested in acquiring NFL streaming rights for their own platforms, with a total investment of up to $2 billion.
According to a Sports Business Journal article, the NFL Sunday Ticket package might still be sold to Disney, but it seems that Apple and Amazon are leading the push.
In 2023, it is probable that the NFL’s out-of-market package will be sold to Apple or Amazon, making Sunday Ticket a purely streaming service.
Sources informed the outlet that more than $2 billion would be needed to get Sunday Ticket on any streaming service, however specific figures are unknown at this time due to the continuing conversations.
Apple has been said to be interested in acquiring a live NFL package, and this may be the perfect opportunity. To be sure, $2 billion is a substantial sum but when you have the resources of Apple, it all makes a lot more sense.
Here’s another:
For the record, Apple is searching for a senior editorial manager of live sports who would supervise “how some of the most exciting stories in live television are conveyed on our platform,” according to online advertisements.
Despite the lack of live programming on Apple TV+, the company has experience broadcasting live video, most notably from its pre-pandemic media engagements. Streaming a live NFL game, on the other hand, is a very new ball game.